
On July 14, Mr. Zhao Mengda, Founder and CEO of Longcharm Group, Council Member of Shanghai Prospect Development Institute (SPDI), and President of the China Culture Promotion Association Industrial Investment Association (CCPAIIA), together with Mr. Zhu Yu, Partner of Tianjian Certified Public Accountants, visited Shanghai Pudong New Area Investment Promotion Service Center (Pudong IPC) and met with Ms. Jia Zhuomin, Deputy Director of the Center. The two sides held in-depth discussions on the industrial development of Pudong New Area, the investment promotion service system, the construction of the Dongfang Hub International Business Cooperation Zone, and the potential landing and development of Longcharm Group's related industrial resources in Pudong.
During the meeting, Deputy Director Jia Zhuomin introduced the industrial development landscape of Pudong New Area and the functional role of Pudong IPC. As a key platform for coordinating investment promotion, business attraction, and corporate services in Pudong, the Center is responsible for attracting major investment projects, facilitating the landing of key projects, building industry-finance cooperation platforms, promoting the investment environment, serving key enterprises, conducting industrial trend research, and providing investment policy support. Deputy Director Jia also highlighted the development positioning, policy innovations, and future space of the Dongfang Hub International Business Cooperation Zone. Leveraging the integrated transportation advantages of Pudong International Airport and Shanghai East Railway Station, the Dongfang Hub is being developed as a new platform for facilitating international business exchanges, a new vehicle for pooling resource elements, and a new node for promoting the integrated development of the Yangtze River Delta region. It offers new open scenarios for international exhibitions, international training, professional services, cross-border business, and industrial exchanges.
Mr. Zhao Mengda then gave an overview of Longcharm Group, SPDI, and the CCPAIIA. He noted that Longcharm Group has long focused on industrial investment, education and training, culture and technology, gold resources, and health & wellness, and is committed to serving regional development through its capabilities in industrial resource integration and project implementation. The CCPAIIA will continue to leverage its platform role in promoting cultural industry investment, project linkages, and resource synergy, providing support for local industrial upgrading, cultural-technology integration, and the introduction of emerging projects.
During the exchange, Mr. Zhao especially reviewed the development history, past contributions, and future plans of SPDI since its establishment in Pudong. Since its inception in 1993, the Prospect Program has long served national strategies including the Western Development Drive, talent exchange between eastern and western regions, and rural revitalization. In 2000, with the support of Shanghai Municipality and Pudong New Area, the Prospect Program Office relocated to Shanghai and settled in Pudong. In 2003, the SPDI was formally established to organize and implement talent training under the "Western Talent Project." Over the past two decades, the Institute has consistently delivered training, consulting, exchange programs, and project services in areas such as county-level economy, public administration, rural revitalization, rural leader cultivation, farmer entrepreneurship, teacher capacity building, youth quality education, and international exchanges. It has trained over 55,000 participants, covering 16 provinces, autonomous regions, and municipalities in central and western China, as well as more than a thousand counties. It was also awarded the honorary title of "Outstanding Collective for Outstanding Contributions to the National Western Development Drive."
Mr. Zhao stated that the Institute’s roots are in Pudong and its service reach extends nationwide. Looking ahead, he hopes to further enhance the Institute’s platform functions and service capabilities in Pudong by capitalizing on new opportunities arising from Pudong's high-level opening-up, international business exchanges, international training, and professional service system development. In particular, against the backdrop of the Dongfang Hub International Business Cooperation Zone, the Institute can explore new business scenarios in areas such as international training, industry seminars, talent exchange between eastern and western regions, cross-border business communication, international youth study programs, and capacity-building for enterprises going global. This would combine Pudong's open platform advantages with the Institute’s long‑accumulated expertise in talent cultivation and project services.
The two sides also held in-depth discussions on development opportunities for Longcharm Group’s industrial resources in Pudong. In the resources segment, they exchanged views on combining gold investment‑related businesses with Pudong's strengths in finance, professional services, and international resource allocation, exploring the possibility of conducting industrial research, project alignment, and resource synergy within a compliant framework. In the health & wellness segment, they discussed the medicinal and edible homologous products industry, health consumption, functional foods, the modern expression of traditional wellness culture, and related supply chain and brand development. They explored the potential for integrating these areas with Pudong’s ecosystem in health & wellness, modern consumption, cross‑border trade, and professional services.
Mr. Zhao Mengda remarked that Pudong is a leading area for socialist modernization in Shanghai and an important window for connecting global resources, driving institutional innovation, and advancing industrial upgrading. Longcharm Group will take this exchange as an opportunity to further identify convergence points between its education, culture, resources, and health segments and Pudong’s priority industries, the functional positioning of the Dongfang Hub, and the investment promotion policies. The Group aims to advance practical, sustainable, and convertible cooperation pathways in Pudong for projects such as the future development plan of SPDI, the gold investment business of Longcharm Resources, and the medicinal and edible homologous products business of Longcharm Health.
Going forward, Longcharm Group will maintain communication with Pudong IPC to continue deepening engagement on opportunities related to the Dongfang Hub, the platform upgrade of SPDI, the introduction of industrial resources, and the implementation of key projects. The Group will actively participate in Pudong's high‑level opening‑up and high‑quality development, contributing its strength to Pudong’s efforts to build an international business exchange platform, pool global factor resources, and foster new drivers of industrial growth.